As the winners of the 2014 Design is … Award Market Award, Shaw Contract Group winning firms interviewed as part of a section of Shaw Contract Group blog which will last a year. Throughout the year, readers can learn more about the 40 winning projects and the individuals who perform them. These are their stories.
The EC-5 team (Luiza Jodłowska, Martyna Nowak, Hanna Pietras, Piotr Płóciennik, and Dorota Szafrańska) spoke with us about revival, mixing old with new, and going back to the 1950s.
Describe this project in one word.
The hotel is part of a historic factory building complex. Since 1895, Karol Kretschmer had operated a cotton and wool textile factory there. The factory functioned until the beginning of World War I. Despite the devastation and destroyed by fire, in 1932 the factory changed the profile and resumed production as the National Tobacco Monopoly. Before the outbreak of the Second World War the factory produced several brands of cigarettes. Until the late XX century (during communism period) the factory was known as “Lodz Tobacco Monopoly”. This project converted existing, devastated building into modern hotel.
How does this project demonstrate the power of design to impact users in a space?
Tobaco Hotel’s guest enters into modern space, but he never forgets that he stays inside XIX century textile factory. He can see bare concrete, red brick, wiring and pipes exposed in all spaces. There are factory safety signs and posters used as decoration in restaurant.
Interior design has been done according to the newest trends. In lobby there can be found vibrant and joyful colors with energizing connection between blue, violet and green. Yellow used as the leading colour here is also appearing in the rest of the hotel’s interior. Furniture, lighting and accessories have been chosen from recognized designers.
Violet color dominates in single rooms, white and light gray has been used as a background. Colorful accents like a landscape graphics over a bed, chairs and bedspread enliven the whole interior. Furniture made of hazel timber finished with high gloss have been designed especially for Hotel Tobaco with a style of the 50’s.
Design is a process. Explain your journey.
First, we spent a lot of time on getting familiar with the building history and it’s industrial character. The main design assumption was to expose the factory background of the complex and to emphasize industrial and rough character. These were the most important for us in every stage of the project – during conception, computer visualisation and technical project. We wanted to create a connection between old and new.
What are the most important lessons you’ve learned through this project that you’d want to share with the designers of tomorrow?
We have learnt how important is to keep original character of historical building and how difficult is to design modern architecture without destroying what is the most valuable from the past.