Tag Archives: Brazil

CopaVerde: Turning Brazil “Green”

CopaVerde_Logo_The_PlanThe CopaVerde Plan (“The Plan”), started by two Brazilian friends (Ian McKee and Vicente de Castro Mello), is a blueprint for Brazil to become the most advanced, sustainable economy in the world. The Plan begins by calling for the largest Green Building effort ever attempted, in preparation for the major sporting events that Brazil will be hosting in the coming years – World Cup in 2014 and the Summer Olympics in 2016. It follows with measures for containment and reversal of deforestation, investment in renewable energy, and mitigation of emissions related to air travel.

The CopaVerde Plan will occur initially in conjunction with high profile global sporting events, but will continue far into the future. It will create the capacity for Brazil and its citizens to endure and meet the needs of the present without compromising the needs of future generations. It calls architects to build the EcoArenas of the future and serves as a platform for Brazil to showcase its ability to be a leader in economic, environmental and social innovation.

Rio Olympics

Maracanã Stadium in Rio de Janeiro, location of the opening and closing ceremonies of the 2016 Summer Olympics

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RDI Names Minstral Wines Sao Paulo ‘Best Retail Design Store’

The Retail Design Institute’s 42nd International Store Design Awards honored the Mistral Wine Store in Sao Paulo, Brazil, with the Store of the Year 2012 award. The store, designed by Studio Arthur Casas, looks more like a modern architectural showcase than retail wine establishment.

Because most of the Mistral Wine Store’s sales are completed online, the store wanted to showcase the wine in a recreational, beautiful way that justified the retail location’s physical presence to the client.  Additionally, they wanted a space to attract new customers and wine connoisseurs alike.

The wine is creatively displayed throughout the 1,076-square-foot space so that store guests can easily explore each label. Wine bottles are suspended in the fluid, organic shape of the store, giving the store a unique and elegantly discrete atmosphere. They become works of art, inviting guests to browse the space and take in the retail environment as if it’s a modern art museum.

Images: DDI, Arch Daily 

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Coca-Cola Launches Innovative Sustainability Campaign for 2014 World Cup

While Brazil is busy remodeling their stadium to become net-zero-energy for the 2014 World Cup (and later the 2016 Olympic Games), partner Coca-Cola is working to make the stadium even more sustainable.

Coca-Cola Brazil is launching a campaign looking for the donations of plastic (PET) bottles that will be reused in the linings of 6,773 seats in the new Maracanã Stadium. Around 100 collection points will be set up in the city of Rio by Coca-Cola Brazil, where people can dispose of their plastic bottles. The collection process began last week.

Shaw is doing good with recycled plastic bottles, as well. Clear Path Recycling, Shaw’s joint venture with DAK Americas, is the largest plastic bottle recycling facility in the United States. Located in Fayetteville, North Carolina, the plant produces Recycled PET (RPET) flake from post-consumer PET bottles. Clear Path has the capability to recycle up to 160 million pounds of PET bottles per year, which will save more than 550,000 cubic yards of landfill space annually. The energy savings related to the Clear Path Recycling operation will save more than 1.9 trillion BTUs of energy annually, which is equal to the amount of primary energy necessary to power over 20,000 U.S. homes per year, according to Energy Information Administration data.

Image: Scrapmonster.com

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The 2014 World Cup will Feature First Net-Zero-Energy Stadium

With Brazil hosting the 2014 World Cup and 2016 Olympic Games, the country’s capital is looking to do some remodeling. The existing stadium, The Estádio Nacional de Brasília, will get a major upgrade when it reaches LEED Platinum certification and becomes the first net-zero-energy stadium in the world.

Designed by Castro Mello Architects, the stadium will feature:

  • Solar photovoltaic panels on the roof that provide the stadium’s power. The stadium will be able to trade energy between the panels and the power grid as necessary.
  • A photocatalytic membrane on the roof that captures air pollution as it falls, and breaks down the chemicals, removing them from the atmosphere. Because over 50% of CO2 emissions related to stadium operations come from transportation to and from the stadium, this makes this especially important.
  • A rainwater collection and recycling system for landscaping use and low-flow water fixtures inside the stadium.
  • Lots of natural light, 3,500 bike parking spots and material reused from the old stadium.

The Estádio Nacional de Brasília

The stadium, planned to be completed at the end of the year, is expected to cost more than $400 million. Though the solar panels able to perform well for at least 25 years, they are expected to provide a return on investment in 10 to 12 years.

Image: Fast Company

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