A Compelling Case for Embracing the Circular Economy

Here is a fantastic Huffington Post article which addresses the social, economic and environmental opportunities awaiting those who embrace a strategy around the Circular Economy.

We often promote the efforts of William McDonough and Dr. Michael Braungart – pioneers in the effort to eliminate the concept of waste and rely instead on resource-efficient processes within the design approach and operations within business. Their Cradle-to-Cradle philosophy is embedded in our corporate culture, and our products are manufactured with the end in mind.  The shifting mindset toward the Circular Economy is global, and spurs a renewed spirit for competitiveness, innovation and responsible business practice.

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